Friday’s TV show “Shark Tank” featured another cool company using the USPS to help it grow. Just as OfficeDrop relies on the USPS to service our customers, SENDaBALL delivers its products directly to customers with the help of the Postal Service.
SENDaBALL pretty does exactly what the name says - they deliver personalized, inflated balls! The cool thing is that the balls arrive via postal mail totally inflated and ready to be played with.
SENDaBALL highlights a really cool aspect of USPS - they will deliver pretty much anything you can stick a stamp on.
The founders did a great job explaining their product (you can see the Shark Tank video on Hulu here.)
A few take-aways from their pitch on the show:
- Practicing the pitch is very important - keep it simple and funny.
- Based on my limited exposure to the show (1 episode), looks like all consumer ideas - makes sense; it probably isn’t a good idea to go on with other business focused ideas.
- The judges are under the gun to make a snap decision to invest - at times they come out looking like fools.
- Pitchers should not expose all their cards - the sharks will use it to their advantage to get the best deal.
- Even if the idea does not get money, the exposure is huge. I could not get on SENDaBALL site after the show aired. The site was too busy. The free PR is worth a ton!
