Adobe has some research that highlights how important tablets are becoming for driving web traffic (thanks to Mediapost for a great write up on this.) We are seeing this firsthand with the traffic both to the OfficeDrop website and engagement with the OfficeDrop iPad app.
Tablets are really changing the way people and small businesses interact with the internet. If you don’t yet have a tablet… you should get one!
Some great quotes on how tablets are driving a ton of traffic from the MediaPost article:
- “The share of Web site traffic on tablets grew more than 300% in the past year”
- Tablet share will reach 10% of all traffic by 2014 (that’s it? I bet it will be more!)
- “Within one year of the iPad launch in Q2 2010, tablet visits represented 1% of total Web site visits, reaching 4.3% of total visits one year later, up more than 300%.”
- “Tablets generated 4.3% of total Web site visits, compared with smartphones at 6.1%, in Q1 2012″







